Notes on making services legible.

Detailed field notes about product choices, evidence, handoffs, accessibility and responsible release decisions.

Choice architecture

Comparison is not the same as clarity

Read field note →Loyalty design

A loyalty balance needs a route to useful value

Read field note →Service design

The physical handoff belongs in the journey

Read field note →Product research

Research evidence has an owner and an expiry date

Read field note →Accessibility

Keyboard order is part of product direction

Read field note →Release practice

Measure the decision you can still change

Read field note →